France versus Spain: check the €0.41 gap and delivery coverage
The table assumes a €60 VAT-inclusive sale in each destination, €30 other direct costs, and no creator fees, buyer-paid shipping, refunds or coupons. These are illustrative inputs, not local price or cost observations.
Standard VAT and a 9% regular fee are the starting assumptions. Introductory rates require first-EU-shop status, local shipping, eligible products and a completed mission; opening another country shop does not establish entitlement.
| Input / result | France | Spain |
|---|---|---|
| Standard VAT | 20% | 21% |
| Revenue excluding VAT | €50.00 | €49.59 |
| Eligible introductory rate | 4% for 60 days | 4% for 60 days |
| Contribution at introductory rate | €17.60 | €17.19 |
| Contribution at 9% | €14.60 | €14.19 |
Does the order belong in this standard-rate comparison?
The example uses 20% French VAT and 21% Spanish VAT. The EU headline table does not cover every product or special territory, including the Canary Islands. Check the destination and product treatment before applying mainland assumptions.
Write the delivery coverage and tax basis beside the quote. If the actual VAT differs, change the selected country’s tax input below the table and recalculate the gap.
Ask whether Spanish costs are at least €0.42 lower
The unrounded income difference is €60 / 1.20 − €60 / 1.21 = approximately €0.4132. A €0.42 saving in Spanish fulfilment or acquisition costs would exceed it while the fee and selling price remain equal.
Enter advertising and creator costs separately for each country. For buyer-paid shipping, record both the customer payment and outbound expense; do not assume they cancel, especially after a refund.
French revenue advantage = €60 / 1.20 − €60 / 1.21 ≈ €0.41- Obtain comparable parcel and destination quotes.
- Replace €60 with the actual transaction prices and shipping offers.
- Add each country’s measured channel costs and check whether the gap remains.
Should special destinations have a separate price?
If a small group of destinations repeatedly adds surcharges or different tax treatment, a country average can hide loss-making orders. Model those destinations separately before deciding whether the expected order volume supports another price or delivery option.